Innovation in Pet Care Award seal — Global Pet Care Summit

PawFresh named a winner of the Innovation in Pet Care Award 2026see the recognition & judging criteria

Glossary

Activated Carbon — Glossary

Engineered charcoal with enormous internal surface area — the heavy-duty adsorbent for VOC capture.

Activated carbon is charcoal processed to maximize internal porosity — a gram has the surface area of a field. Odor molecules bind to that surface and stay there.

It is the strongest passive adsorbent — in filters and pouches it captures broad VOCs — but it saturates. A full carbon filter stops working until replaced.